TNR Communications celebrates turning 10 with major rebrand!
Following the Press Association’s dynamic re-brand in November when, for the first time, PR Services took a central role in the news agency’s portfolio, the Press Association’s communications...
View ArticleInsider’s tips on selecting the right spokespeople for your PR campaigns
Since joining the Broadcast PR industry nearly a year ago, I have found a common hurdle PR’s face is selecting the right spokesperson for the right campaign. Whilst a celebrity can be a great pull for...
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Why not to fear Media Interviews!
As a busy media training course director, the most important thing I find to get across to our delegates is the fact that a media interview is not something to be frightened of. It is an opportunity...
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How to stop hacks hijacking your PR campaign
1. Tessa, what was your experience in journalism before you joined the world of PR? I started off my career in journalism as a reporter for Channel Television in Guernsey. I then moved back to London...
View Article‘Bosses must engage with the media’ – hear, hear!
Not ones to shy away from self-promotion and publicity at TNR Communications. That’s the name of the media game we are in. But, when someone else kindly bangs our industry’s drum for us – namely...
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Sometimes you just have to say sorry
In February I had a small rant about how bosses of big companies – or banks in this case – need to speak to the media, however scheming they perceive journalists to be. “Bosses must engage with the...
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How to talk yourself out of your own job on-air….if only the BBC’s big boss...
In my role as TNR’s Training Manager, I’ve seen that job seniority doesn’t necessarily mean you are a) an eloquent public speaker or b) the best person for the job. But when it comes to being the...
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Mastering the art of media training
Mastering the art of media interviews, particularly on TV and radio, is a must-have skill for senior executives. An unfortunate slip of the tongue from an unprepared, or under-prepared, spokesperson...
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